Blog

Small Improvements Make Big Impact on Curb Appeal

Curb appeal is something many people only think about when getting ready to sell. Why wait? Small exterior improvements can make a big impact.

Wallpaper

Wallpaper Projects – What to Expect

Residential wallpaper is enjoying a renaissance, thanks to artistic and technological advances. Homeowners will be pleasantly surprised by current options.

Watch our video and see how we do it!

Employees

Painting Foreman Robert Ferrell Celebrates 20 Years

Painting foreman Robert Ferrell enjoys doing the kind of brush work that makes most people cringe: edges and windows.

“I’m a trim man, really,” he says. “I just love it.”

This month, Ferrell celebrates his 20^th anniversary as an employee of H.J. Holtz & Son. He was hired by company president Rick Holtz, who refers to Ferrell as “family.”

Residential Painting

Residential Exterior Limewash Attracts Attention

Homeowners seeking a whole different look for their house’s exterior need only reach to the past for inspiration. Used throughout history – even by the ancient Egyptians – limewash is an eco-friendly and protective coating that can cover imperfections or simply give new brick “Old World” charm.

Watch our video and see how we do it!

Photo courtesy of Historic Richmond, Jeff Satterthwaite photographer

Historic Restoration

Restoration of St. John’s Mews on Historic Church Hill

This year’s Historic Garden Week tours, presented by Garden Club of Virginia, was to have included homes in Church Hill – and the Mews. The week has been canceled due to the novel coronavirus pandemic, but the painting that H.J. Holtz & Son did to freshen the space, which took place weeks ago, is still on display.

Furniture and Cabinetry

Painting Kitchen Cabinets – What to Expect

A fresh coat of paint transforms an existing space like little else. In the kitchen, cabinets are the de facto walls and need just as much attention as any other wall. New paint – either in the cabinets’ existing color or in an all-new hue – will bring life and energy to a room that gets much attention, and H.J. Holtz & Son’s experienced team knows how to tackle the job.

Watch our video and see how we do it!

Decorating Tips

Diamond Coat: New Holtz Team Skill Set

The H.J. Holtz & Son decorative arts team is excited to try something new.

At last fall’s International Decorative Artists League (IDAL) convention, the team – Brian Smith, Logan Porter, and Eli Smith – attended a full-day class on Diamond Coat, an epoxy resin surface that can be used for countertops, flooring, and even walls.

Commercial Painting

Painting Company Owner Presentation – Holtz Shares Expertise

Professional meetings and conferences are where people go to learn from others in the same field: what works, what doesn’t, what to do. Through workshops and casual conversations, tips and tools of the trade are revealed and shared.

Last fall’s annual convention of the Middle Atlantic Council of the Painting Contractors Association (PCA) gave attendees the opportunity to hear from H.J. Holtz & Son painting company president Rick Holtz and his business coach, Bill Silverman. The two spoke in a session titled “Transforming from Plateaued and Frustrated to Growing a Profitable, Smooth-running Business.”

Decorating Tips

Decorative Arts Team Attends Conference

For the H.J. Holtz & Son decorative arts team – Brian Smith, Logan Porter and Eli Smith – attending the annual International Decorative Artists League (IDAL) conference is a highlight of their year.

The annual gathering in Charlotte, N.C., gives craftspersons a chance to learn new techniques and connect with other artisans. This year was no different as they learned a gorgeous technique to customize your home's interior.